Found three complete companies. From the very first idea, the business model, and branding, to the finished landing page – and the first real, warm lead.
All of this in exactly 240 minutes.
Does that sound completely utopian at first? It was – until we made it a reality together. At the second major AI Hackathon in cooperation with Deutsche Telekom, we dared to conduct exactly this experiment and proved how radically Artificial Intelligence accelerates the creation of new business ideas.
The Setting: Corporate power meets agile AI methodology
Together with numerous alumni from our programs, decision-makers from well-known corporations, and ambitious medium-sized companies, we locked ourselves away for four hours. The goal was not to pore over long theoretical concepts or hundred-page business plans, but to create prototypical market reality in record time.
Using modern AI tools and clearly structured agent workflows, the interdisciplinary teams went through the entire value chain of a digital product launch in just four hours:
Idea Validation & Positioning: Lightning-fast market analysis and target group sharpening via AI double-checking.
Branding & Copywriting: Creation of brand identities, slogans, and high-converting landing page copy in minutes.
No-Code-Build & Go-Live: Building and publishing functional landing pages including lead capture.
Lead Generation: Initial targeted approach and validation directly on the market – while the event was still running.
The overwhelming feedback from the participants showed one thing very clearly: anyone who knows how to properly orchestrate today's AI tools needs neither months of lead time nor huge sums of venture capital for an initial market test.
Why Speed-to-Market determines success today
The experiment with Deutsche Telekom shows a fundamental shift in corporate management. In traditional structures, approval processes for a new product idea often take several months. It is not uncommon for half a year to pass before the first customer sees the landing page.
In practice, this means an enormous financial and operational risk: you invest a lot of money in a product that you hope the market will ultimately want.
The AI-powered alternative: By specifically using generative AI and no-code infrastructures, we shift testing to the very first day. You build a real offer in hours, test market interest based on real leads, and only invest substantial resources when the response is positive. This is the ultimate form of risk minimization through maximum speed.
Conclusion & Invitation: Experience the transformation live in Düsseldorf
A big thank you to Dr. Hubert Staudt and the entire team at Deutsche Telekom for the great cooperation and trust. This hackathon has proven once again: the barriers between idea and implementation have finally fallen.
Because the demand and feedback were so overwhelming, we are heading straight into the next round!
If you want to experience firsthand how quickly you can go from a vague idea to a market-ready business prototype with the right AI workflows, we cordially invite you to our next event:
When: August 26, 4:00 PM to 8:00 PM
Where: Düsseldorf
Cost: Free of charge (number of participants limited)
Want to be there and bring your own ideas to life in record time? Just write us a message with the keyword "Hackathon" – we will send you all the details immediately!